Geographical heat map: Excel vs eSpatial

on August 11, 2020

Microsoft's spreadsheet tool, Excel, has been a business staple for more than three decades. According to the software giant, a resounding 1.2 billion people use Microsoft Office. And even if some Office users spend all of their time in Word or PowerPoint, conservative estimates still put the number of Excel users somewhere in the neighborhood of 800 million.

Category:

Data visualization
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How to Create a Map for PowerPoint

on July 10, 2020

When you create a map for PowerPoint, it brings a slide to life in an engaging way while visualizing important information about your operations. From text, icons and images to flowcharts, videos and even heat maps, PowerPoint can help you communicate a concept, a process or a data set in a digestible and interesting way. PowerPoint is not the only presentation software on the market – perhaps you use Google Slides or Keynote – but it is the most popular. PowerPoint has racked up 500...

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Best Route Optimization Software: 7 Essential Features

on July 3, 2020

How to pick the best route optimization software for your sales team. Our seven essential features to look for before you buy. Seven essential features to look for in the best route optimization software Upload your customer destination information Add multiple stops along the route Include start and end times for meetings or deliveries Edit and adjust destinations, routes and schedules on the go Route planning efficiency Integration with top navigation apps Share routes with team members

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Psychology of the map we all know

Is this map popular for the wrong reason?

on June 2, 2020

I've worked in a mapping software company for several years now. While I understand how visualizing data on a map is a valuable tool to any business, until now I never thought to look into some of the psychology associated with mapping. Take, for example, the type of the map that most likely held a space in your classroom (click image to enlarge): Mercator projection map Map from Google Maps This map is called a Mercator projection. It's called a projection because translating the...

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Area Mapping in Sales: 3 Ways It Can Help You Win More Deals

on April 30, 2020

As a sales leader, you're always looking for the advantage, but there's a secret weapon you may not have thought about yet: area mapping in sales. Imagine this. You're sitting down to a game of chess. You know that you and your opponent are evenly matched in skill, so you're feeling confident. But wait, there's a catch. You sit down and someone hands you a blindfold. Your opponent gets to see the board and the pieces, but you're playing in the dark. Who do you think wins now? It's not fair,...

How to Map Employee Locations

on March 10, 2020

To map employee locations effectively for a sales or service team, you need solid data – for starters, their home and office addresses. We recommend that you create two spreadsheets: one for each employee's home address, the other for office locations. From there, you can create a map of all your employee locations. And the good new is, our mapping experts can support you along the way. Let's get started.

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Sales Capacity Planning: Are You Getting the Most Out of Your Sales Team?

on January 2, 2020

It's a business death knell: "But we've always done it this way!" Getting stuck in a rut is bad for business, especially when it comes to your sales team. Just because you've had five sales reps in a region for years doesn't mean it's the ideal number. That's why you need a sales capacity model. If you haven't reviewed your sales territories recently, business activity may have drastically changed. And if your sales reps have too many accounts or leads to follow up with, you're probably...

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How to Balance Home Care Provider Workloads

on August 16, 2019

As the population ages, providing home care is becoming increasingly important. But caring for patients is a demanding job, and overbooking staff can quickly lead to burn out and high turnover. That's why it's important to balance home care provider workloads. Retaining personal support workers, nurses and other home care staff is critical when running a home care business, but it's an area where the industry is struggling. A 2018 study by Home Care Pulse found that turnover had hit an...

Category:

How to...
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How to Increase Client Renewal Rates in Field Sales

on August 2, 2019

Renewals are the life blood of many businesses. If you’re losing these customers at renewal time, your whole field sales process is stalled. While you keep bringing in new customers, you’re not going anywhere fast. To keep your business healthy and growing, knowing how to increase client renewal rates in field sales is critical. Luckily, there are many things you can do to keep your customers on board.

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5 Common Challenges for Field Sales Analysts

on March 14, 2019

Within a sales organization, the sales analyst plays an important part in strategic decision making. They prepare sales forecasts and collect and analyze data to evaluate current sales goals. With great responsibility, comes great challenges and today we discuss some of the most common challenges that field sales analysts face in their day to day.

Category:

Market Analysis
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3 Data Driven Questions to Answer Before Making Your Next Sales Hire

on January 10, 2019

Is your field sales team in need of some additional resources? Have you been receiving customer complaints about the quality of service they're getting from your sales reps? Is your sales team starting to complain about the workload? You know you need to increase the number of field sales reps on your team to carry the workload efficiently. However, your opinion isn't likely to be enough for a recruitment drive to be signed off on by senior management.

Category:

Field Sales
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5 Heat Maps for Understanding Retail Data

on November 29, 2018

Understanding retail sales data is a difficult and complicated task in the era of ‘Big Data'. It's all too easy to get lost in reams of Excel spreadsheets and miss the big picture or the golden nugget you were looking for. Specialty roles and consulting firms have been born out of the need to understand the plight of large volume retail sales data. But we can make this simple.Here at eSpatial, we've helped many retail giants such as Gamestop and Burlington understand their retail data in the...

Category:

Market Analysis
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5 Ways Organizations Use Heat Maps

on November 15, 2018

Heat maps are probably one of the most common types of mapping analysis undertaken by eSpatial customers. Whether you have a knowledge of data visualization or not, most people are familiar with Heat Maps in some shape or form. They're one of the first types of analysis that comes to mind when one thinks of mapping data. However, heat maps are not simply just a method for visualizing data, the real benefit comes from understanding the data being presented. After all, a heat map can represent...

Category:

Market Analysis
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