At eSpatial, we talk mostly about the types of maps you can create, the types of analysis you can run, and the outcomes you can get from mapping your business data. With the latest release of eSpatial including two new basemaps, we thought it was a good time to learn about the importance of choosing the right basemap for your data. So read on to learn why a basemap is important and which basemaps are best for you. What is...

If you have ever wondered how mapping software can really benefit your business, then you've come to the right place! We've just published our brand new eBook, An Introduction to Mapping Software for Business. This is a comprehensive guide to mapping and its benefits for all types of businesses from Fortune 500 companies to non-profit organizations. Not only will we break down the technical terms and jargon, but we'll show you examples of how organizations save time, reduce costs and increase revenue using...

Sales territory management in simple terms is a methodology to control, optimize and improve territory alignment and structure your sale’s resources and activities. This means organizations are now looking for ways to make sales data easier to digest and gather insights such as market gap analysis and over-serviced territories. This can include balancing and aligning territories so that sales personnel and resources are being used effectively to maximize productivity of your sales team. Territories are often unbalanced; some may be...

As always, we are continuously looking at ways to make our mapping software work better for our customers. Later this month we are releasing some new features which are sure to make a difference to how you visualize your data on maps. Today we'll take a sneak peek at a few of the updated features. Optimized Labelling Labels are an important part of map styling. They help to differentiate and annotate points of importance. Choosing the right size, font, background...

Territory Management is one of the most popular uses of eSpatial for our users. Thousands of businesses use our Territory Management software daily to improve lead development, balance the workloads of their sales teams, and maximizing their organization’s profits. Territory Management software ensures efficient coverage of sales territories, increasing responsiveness to emerging trends, and empowers your sales team. We’ve helped countless sales organizations achieve success with Territory Management, you can learn more about the benefits of Territory Management in a previous post....

When looking for a MapPoint alternative, a cloud based alternative is crucial. We’ve worked on the collaborative aspects of our mapping solution to make sure it can meet the demands of businesses today. Collaboration is an important part of any team. Working together seamlessly speeds up processes and leads to greater results. To ensure your team is working together in the best possible way, you need to have the best tools available to facilitate it. For users of MapPoint, collaboration...

We’ve talked before about how sharing your maps can lead to increased traffic, faster decision-making, and greater collaboration. But another way of sharing your maps is by embedding them directly on to your website. Help your customers see the bigger picture By embedding your map onto to your website your can immediately show your visitors an easy to comprehend visualization of the scale of your business. For example, it can be as simple as showing where your store’s are located...