The eSpatial logo is our most recognisable brand touch point, we have made it unique and adaptable to suit a wide variety of different uses.
Logo Use Cases
Our logo should appear as either the standard, black, or white options shown below. The black and white variations are designed to appear over backgrounds that would cause the standard logo to be difficult to see.
Logo exclusion zone
The white space surrounding the logo indicates the minimum distance to any other graphical element. This recommended spacing should be observed where possible.
It is recommended that the brand mark not be decreased beyond the size illustrated as legibility will suffer.
The font typefaces used for the eSpatial brand is Poppins, a modern geometric open source font. The preferred styles are shown below.
The eSpatial logo is made up in a CMYK / RGB graduation and is recommended to use whenever possible. There is also a selection of support colors that can be used in brand collateral such as product branding, website, etc.