Engel & Völkers Creates Territories 32x Faster

Engel & Völkers is a provider of services to franchised real estate agencies. Given the nature of their business, franchises are allocated on a clear geographical basis. Their network of franchises was growing quickly, and Engel & Völkers needed to work faster and smarter to capitalize on the growth they were seeing. They faced the following challenges in achieving this:

1. Franchise Boundary Management

Engel & Völkers were manually mapping out the franchise areas using MapPoint. This was proving too slow and difficult and could take up to 6 business days for an agreement on a proposed territory.

2. Sales Productivity

The sales team was planning their weeks of sales calls based on gut feeling and progressing through a list from the CRM. This led to more time on the road than in meeting rooms with clients.

Engel & Völkers have realised significant benefits since their implementation of eSpatial.

1. Faster Territory Definition

Engel & Völkers can now get a territory definition agreed upon in 90 minutes instead of the 6 business days it would take before using eSpatial. That is 32x faster.

2. Clear, Easily Editable Territory Management

Franchisees and the franchise holder are able to work from a single source of truth in relation to franchise boundaries. This reduces likelihood of any dispute arising and ensures fast resolution when it does.

3. Improved Expansion Planning

Franchise decision making around areas of potential expansion can be easily generated and mapped against management growth criteria. This helps Engel & Völkers to make faster, more data driven decisions.

4. Smarter Sales Decisions

Sales reps on the road no longer have to depend on their gut feeling, or waste their time going through a list of leads in a particular order. They can now prioritize their sales calls and optimize their driving routes. As a result, they can now reach 2x the number of clients in any given week.