Why map with postcodes?
Did you know there are just 15 properties in the average UK postcode? This makes them ideal for mapping your business data and conducting analysis. You can represent all of your customer or supplier data aggregated to postcode boundaries to get a clear UK map of your business activities.
With eSpatial postcode mapping, you can create multiple layers of spreadsheet data on a map. UK postcode boundary data is included in the free eSpatial datastore. You can add this information to your map as a base layer, then map and analyze your own data with our suite of professional mapping tools.Create Your Own UK Postcode Map Now
eSpatial saves me so much time. I use it to investigate and target high potential leads, then plan routes for the salespeople on the ground. I used to do this with Google Maps, and it was tedious. Reviewing each lead would take 30 minutes, and I could be checking up to 30 leads in a day.
With eSpatial, it takes only five minutes each. Since we can plan optimized routes for the salespeople on the ground, they can get more done and make more sales. Not only is the program great, but their customer service is top of the line. Someone is always there to answer my questions and provide step-by-step instructions. eSpatial has helped me tremendously!
Operations Support Analyst
eSpatial provided us with the perfect platform to define our Sales Territories nationally, allowing us to collaborate with Regional Vice Presidents on multiple territory options. This has also resulted in more efficient and transparent lead allocation. The process went so much smoother than expected and we now plan on reviewing our territory alignment on a more regular basis. The support team has been great, responding promptly to any questions I had.
Salesforce.com Program Manager
The new Drive Time feature helps us tremendously both in high traffic areas such as LA, where drive time is so much more helpful than mile radius, as well as in very rural areas in the mountains where 30 miles takes much longer than you think.
California State Representative
eSpatial mapping software enables us to quickly and effectively geo-map our data, dramatically speeding up the decision making process. In addition, eSpatial’s expert support team have helped us to unlock even more uses for its mapping capabilities.
Head of RMT & Supplier Management
Why choose eSpatial for UK postcode mapping software?
- Simple to use - Create your map in three steps
- Flexible range of styling options – Make the heat, pin, route or territory map you need
- Available where you work - Get eSpatial in Salesforce, Apple and Google Play store
- Free trial including world class eSpatial support to help you get started
- Easy sharing and publishing options to make your map available to others
Why do businesses use postcode mapping?
Postal code maps are fantastic for comparing data base on the area. For example, you can visualize the concentration of men aged 35-50 per postcode, or the volume of sales per postcode. The best way to conduct comparison analysis by postcode is with a regional heat map. Regional heat maps represent data by coloring each area in a different shade. For example, this map shows total sales in each postal code. By turning this data into a regional heat map, you can instantly see the highest revenue areas, as well as postal codes that could use more marketing or sales development.
Territory mapping is useful for planning which sales or service person will cover a certain geographic area. Postcodes are the smallest boundaries you can work with, which makes it easier to create manageable territories for each individual sales rep. If you map your leads within each postal code, you can balance your territories based on that value, giving each member of your sales team a fair opportunity at being successful. For more information, check out our how-to guide on building territories manually.
How do I create a UK postcode map?
- 1. Sign up for a free trial
- 2. Enter the eSpatial data library
- 3. Choose your dataset
- 4. You've added postcodes!
- 5. Add your own data
- 6. Analyze, create territories and more
With eSpatial, you can sign up for a seven-day free trial. This will give you access to all of our professional features so you can start mapping right away. No credit card details required. Once you’ve signed up for your free trial, log in to eSpatial.
After logging in, you will be presented with 4 map type options. Choose Pin Map to begin with. On the next screen, click on Add from Library then make sure you’re in the eSpatial datastore tab.
Search for “post” to bring up a variety of postal code datasets. You’ll receive a variety of results for Australia and the UK, including UK postal areas, districts and sectors. Areas are the largest postal code boundaries. These are then divided into multiple districts, which are divided into sectors. Choose UK Postcode Sectors if you’d like to use the smallest available boundaries. If you’re looking for Canadian postal codes, search for “FSA”.
Congratulations! You’ve added postcodes to your map. The real value of postcode mapping comes when you add your own data. Postcodes can be used to analyze your information or create territories for your sales or service business.
If you’d like to add your own data to the map, you should first ensure your file is in the correct format. Once you’ve done that, click the Add Data button in the Control Panel on the left side of your screen. This will open a new menu screen. Click Upload new data, then select the file you’d like to upload.
Help with your postcode mapping needs!
You’re the expert on your data and business, but to get your postcode mapping project completed you’ll need some support. That’s why our eSpatial team includes geographic information system (GIS) qualified mapping experts who work with you. They provide expertise in both mapping and data integration for on-boarding and through your time using eSpatial.
They can even help you find your way around our product. In fact, you should be able to speak to one of them right now through our chat function. Try it by clicking the orange icon in the bottom right corner of your screen, or schedule a call (below) for some dedicated time.Schedule a Call With a Mapping Expert