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Today's field sales teams, fleet managers and delivery drivers have plenty of technological options at their fingertips. From digital calendars and schedules to GPS-based navigation apps that provide turn-by-turn directions, it seems like the modern road warrior has everything they need.

At eSpatial, we talk mostly about the types of maps you can create, the types of analysis you can run, and the outcomes you can get from mapping your business data. With the latest release of eSpatial including two new basemaps, we thought it was a good time to learn about the importance of choosing the right basemap for your data. So read on to learn why a basemap is important and which basemaps are best for you. What is a basemap? A basemap is a collection of GIS data that forms the...

Mapping is one of the strongest data visualization tools available today. Maps tell stories, they can reveal trends and insights that cannot be seen in spreadsheets. In today's business world, there is an abundance of information and data. With technology today, the amount of data being created is growing exponentially as people and business are increasingly connecting online. Because of the massive amount of data available, businesses are becoming more number driven in the decisions they...

Benefits of Radius Maps eSpatial radius maps can be generated in seconds, producing key new insights. For instance, imagine your center point is your head office and you want to find all your clients within a 10 Mile radius of that office. This is what it might look like as a radius map:

This article was last updated January 2015 eSpatial makes it easy to plot data on a map. However, before you upload your Excel data, you should know what you want to achieve – your "mapping goal". Your mapping goal when you plot data on a map can be simple or complex Steps to get what you want: 1. Define the purpose of your map There is always an over-riding reason to plot data on a map. What yours? Do you want to simply convey a sense of proximity or distance between locations? Do you...