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What Mapping Software Can Do for Your Business

Mapping software takes your existing location data (city, county, address, zip code, etc) contained in a spreadsheet and converts it into a vibrant, insight-rich map. Mapping software allows you to take tabular data (such as numbers and customer locations) and visualize that data in a more meaningful way. Think about the silos of location-based data in your organization sitting in spreadsheets, CRM and ERP systems. Well, mapping software can bring all of this data together for you, giving you a...

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  • Reading Time: 6 minutes

https://www.espatial.com/articles/mapping-software-can-business

Mapping For Business 101: Setting Goals & Preparing Your Data

Author image - Colm Kennyby Colm Kenny on

Last week we talked about the reasons your business should use mapping software and how mapping for business can lead to success. This week, we’ll talk about the type of data that you can map and how best to prepare it for mapping software. With mapping software like ours, you can upload any type of data so long as it contains location information. You might be thinking that a lot of your data might not be suited for maps, but you...

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  • Reading Time: 4 minutes

https://www.espatial.com/articles/mapping-for-business-101-setting-goals-preparing-data

7 Benefits of Cloud Based Mapping Software

Author image - Colm Kennyby Colm Kenny on

Modern cloud-based mapping software is no longer physically confined to specific desktops and can be accessed almost anywhere. This can empower your organization - no matter what size it is - to become more competitive and increase productivity. We’ve had hundreds of people come to us who had previously used desktop mapping solutions such as MapPoint. Our cloud based mapping software presented them with the opportunity for their organization to upgrade their solution to a more modern cloud-based service that would...

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  • Reading Time: 3 minutes

https://www.espatial.com/articles/7-benefits-cloud-based-mapping-software

7 Types of Maps and Why They Are Useful

Author image - Gillian McCarthyby Gillian McCarthy on

At eSpatial, we live and breathe maps so we know what all the different types of maps mean and how they help you in your day to day work. Today we are taking a step back to ensure that you are finding the information you want by using the correct type of map. So we've put together a list of 7 types of maps our customers use regularly and why they use them. 1. Simple Pin Maps View a larger version...

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  • Reading Time: 6 minutes
  • Interactive Maps: 7

https://www.espatial.com/articles/7-types-of-maps-and-why-they-are-useful

8 Questions to Ask Yourself When Choosing Sales Territory Mapping Software

Author image - Gillian McCarthyby Gillian McCarthy on

The decision has been made. Instead of relying on multiple spreadsheets and string pinned to a map on the wall, you will be investing in sales territory mapping software. During the evaluation of the many options out there, it is important to ask yourself these eight questions before making a choice. Once you have answered these questions, you will have a better understanding of what your organization needs from the software. 1. WHAT ARE MY CHALLENGES? The first thing you...

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  • Reading Time: 3 minutes

https://www.espatial.com/articles/8-questions-when-choosing-sales-territory-mapping-software

How to create a map with pins

Author image - Niamh O'Dohertyby Niamh O'Doherty on

Is your data failing to get the attention it deserves? Then why not create a pin map with free-to-use eSpatial? You can create a FREE shareable interactive map like the one below - in minutes. Click on the above map to interact with it. To go full-screen, click here. It's easy to create a map with pins using eSpatial. Step-by-step pin map creation 1. Ensure your Excel spreadsheet data file (containing the information you want to plot) has a location...

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  • Reading Time: 2 minutes
  • Interactive Maps: 1

https://www.espatial.com/articles/create-a-map-with-pins

Mapping marketing data

An early example

by Laura Lilienthal on

3 May 2012 We came across an article recently that illustrated a great use of mapping in a business context. The Victoria Theatre in Calderdale, UK mapped patron data in order to gain more business. In a nutshell, they leveraged existing data to view market opportunities, and created targeted campaigns to capitalise on them. In most instances, a case study dated 2008 might not recommend itself - but here, the date is really significant. Over 4 years ago, the marketers...

https://www.espatial.com/articles/mapping-marketing-data-an-early-example

Why working with Marketo works for us

by Laura Lilienthal on

Ian, Darragh Quinn (our Marketo Account Exec), Colm26 April 2012 We were delighted to be asked to speak at Marketo's Revenue Rockstar Unplugged Tour when it rolled up to Dublin earlier this week! We implemented their software last year when we became overwhelmed with enquiries about eSpatial OnDemand GIS™. At the event, Colm (our Chief Sales & Marketing Officer) and Ian (our Online Marketing Manager) talked about why we needed Marketo, and the results that it helped us to achieve....

https://www.espatial.com/articles/why-working-with-marketo-works-for-us-technology-that-delivers-results

eSpatial at Marketo’s Revenue Rockstar Unplugged Tour!

by Laura Lilienthal on

23 April 2012 We're delighted to announce that we'll be participating in Marketo's Revenue Rockstar Unplugged Tour in Dublin on 24 April! We've already blogged about being huge Marketo fans - so we're really excited to be speaking at the event. At the event, you'll hear from eSpatial's in-house Revenue Rockstars - Chief Sales & Marketing Officer Colm Mulcahy, and Online Marketing Manager Ian Stanley. Colm and Ian will be sharing eSpatial's story: where we've come from, and how we've...

https://www.espatial.com/articles/espatial-at-marketos-revenue-rockstar-unplugged-tour

Want to work at eSpatial? We’re hiring a Software Tester!

by Laura Lilienthal on

19 April 2012 eSpatial is looking to expand its SQA (Software Quality Assurance) team! We’re hiring a software tester, with the position available immediately. You’ll need to be team focused, quick learning, and have great interpersonal skills – but that’s just to begin with! Read the Software Tester (QA) job spec for all the technical bits!   Agencies and third parties: Thanks for offering, but we’re only interested in dealing directly with candidates at this time. If we need additional...

https://www.espatial.com/articles/want-to-work-at-espatial-were-hiring-a-software-tester

Should we retire the term GIS? Let’s take it a step further

by Laura Lilienthal on

5 April 2012 Rory Biggadike asked a really interesting question in an article on GISCafe: Should we retire the term GIS? (View the full article) As the demand for location-related data and services grows, Rory suggests that we need to think about how we talk about what we do. We'd go a step further and suggest that the change needs to be bigger than just terminology - we need to change our entire approach! As Rory correctly points out, the...

https://www.espatial.com/articles/should-we-retire-the-term-gis-lets-take-it-a-step-further

Why move to the cloud? What Salesforce have to say

by Laura Lilienthal on

21 March 2012 At eSpatial, we absolutely believe in the value of cloud computing - as do our customers! But there are still plenty of people who are reluctant - they think it's all... well, hot air. We know that using mapping software in the cloud is cheaper, is more flexible and scalable, provides instant upgrades, and is more environmentally friendly. We could talk for hours about the great benefits of SaaS-based mapping software. Today, we won't. Instead, we'd like...

https://www.espatial.com/articles/why-move-to-the-cloud-what-salesforce-have-to-say

Handling the demand for SaaS-based GIS

by Laura Lilienthal on

This article may quote data or refer to features or workflows no longer applicable to the current version of eSpatial, which is updated every 6-8 weeks. Please refer to our help section for more up to date information We've blogged before about our journey as pioneers of SaaS-based GIS, and about the overwhelmingly positive response we've had from both GIS experts and newcomers. One aspect of the journey we haven't shared much about is how we've been able to manage...

https://www.espatial.com/articles/handling-the-demand-for-saas-based-gis

eSpatial Releases New Whitepaper: Free Resource to Help Organisations Understand the Value of Location

by Laura Lilienthal on

19 January 2012 eSpatial, leading provider of GIS (Geographical Information Systems) and pioneer in GIS delivered via Software-as-a-Service (SaaS), has released a new whitepaper that explains the value of analysing location data, aimed at businesspeople unfamiliar with the discipline. Entitled "Location Matters: The case for location intelligence", the whitepaper explores the value of data with a geographic component, and the benefits that analysing this data can bring. The whitepaper is available for download here. Available at no charge upon registration,...

https://www.espatial.com/articles/espatial-releases-new-whitepaper-free-resource-to-help-organisations-understand-the-value-of-location

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