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5 Ways Territory Management Can Increase Your Sales

Author image - Colm Kennyby Colm Kenny on

eSpatial Mapping Software visualizes your Sales Territories In a previous post, we talked about how our new Territory Management Mapping Software was upgraded to help organizations build and manage territories in a more effective way. In this post, we’ll highlight the five key ways it can increase your sales and the performance of your team. Territory mapping has always made sense. However for most organizations, it’s a process of reviewing multiple spreadsheets of data or pinning notes to a printed...

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  • Reading Time: 6 minutes

https://www.espatial.com/articles/5-ways-territory-management-can-increase-your-sales

MapPoint support for small business

What happens after july 2015?

Author image - Patrick Butlerby Patrick Butler on

With the discontinuation of MapPoint last year, Microsoft announced it would continue to support the product up until July 2015. As the deadline looms, we thought we'd find out if there has been any change to the company's plans. What the MapPoint website is telling us The Microsoft MapPoint Support & FAQS page currently has the same message that it's had since last year. Effectively what we get is a potted history of the product ending with the statement that...

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  • Reading Time: 2 minutes

https://www.espatial.com/articles/mappoint-support-for-small-business-what-happens-after-july-2015

Journalism, maps and the Jeff Goldblum principle

Author image - Patrick Butlerby Patrick Butler on

If you're going to embed a map in a news site, ask yourself: "Just because I can, should I?" Some time ago I was mildly berated by a colleague for posting a blog suggesting a map may not always be suitable for expressing data. "We make mapping software", my colleague exasperated, "We sell a product that maps data. You can't be writing that!" I stood by my act of sacrilege and the article can still be found on our blog...

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  • Reading Time: 4 minutes

https://www.espatial.com/articles/journalism-maps-jeff-goldblum-principle

House of Cards

Good tv, poor map

Author image - Patrick Butlerby Patrick Butler on

One of those rare occasions when an otherwise brilliant TV series is let down by a map I'm catching up with the first series of House of Cards on Netflix but I was stopped in my tracks in the fourth episode. There I was sitting in my living room, enjoying the political shenanigans when something came on screen that made me shout: "Oh come on! That is just not believable!" Was it a bad performance, a ridiculous plot  twist or...

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  • Reading Time: 2 minutes

https://www.espatial.com/articles/house-of-cards-good-tv-poor-map

How to impress your boss with mapping software

Author image - Patrick Butlerby Patrick Butler on

We recently received a flattering email from one of our users telling us that her boss was THRILLED (capitalization hers) with the work she had done with eSpatial. The user had created a series of heat maps which her boss was sharing with his superiors. In fact, so impressed was this executive that he was going to create a booklet out of the maps that his assistant had made! This was very satisfying for us to hear, and we got...

https://www.espatial.com/articles/how-to-impress-your-boss-with-mapping-software

4 Big Data Trends for 2014

Our view

Author image - Patrick Butlerby Patrick Butler on

Forbes has just published an article on the Top Four Big Data Trends for 2014 and we here at eSpatial have given it some consideration. Below are the predictions in a nutshell and our thoughts on them.     1. Big Data Will Transition From Hype to Actionable Insights “companies will re-focus strategies and processes and hit their stride due to greater maturity of technology tools and skills” We love this. It’s basically saying that, after all the talk of...

https://www.espatial.com/articles/4-big-data-trends-for-2014-our-view

An example of the power of data on a map? Just look at the weather forecast

Author image - Shane Lalorby Shane Lalor on

This week has seen the US experience some of the most extreme weather conditions of recent times as a Polar Vortex grips the continent. In Atlanta (a city not known for its chilly climate), temperatures are 25 degrees below normal. In Lexington, Kentucky, a recently escaped prisoner surrendered himself to the authorities – just to get in from the cold. In Wisconsin, a meteorologist took a pot of boiling water outside and threw it into the air - it immediately...

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  • Reading Time: 3 minutes
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https://www.espatial.com/articles/an-example-of-the-power-of-data-on-a-map-just-look-at-the-weather-forecast

Benefits of Radius Maps

Author image - Patrick Butlerby Patrick Butler on

Benefits of Radius Maps eSpatial radius maps can be generated in seconds, producing key new insights. For instance, imagine your center point is your head office and you want to find all your clients within a 10 Mile radius of that office. This is what it might look like as a radius map: Chicago Radius Map How Radius Maps can help you 1. You can focus on a particular area and quickly assess it needs Maybe you run a number of...

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  • Reading Time: 4 minutes

https://www.espatial.com/articles/benefits-of-within-distance-radius-maps

How the new update to eSpatial will improve your data maps

Author image - eSpatialby eSpatial on

This article may quote data or refer to features or workflows no longer applicable to the current version of eSpatial, which is updated every 6-8 weeks. Please refer to our help section for more up to date information 1. Stronger visualization, with the addition of basemaps - Enhance presentations with a choice of four basemaps: Map, Terrain, Satelite or Hybrid - Add more impact to your mapped data - Cut out distractions like place names or terrains, if unimportant  -...

https://www.espatial.com/articles/how-the-new-update-to-espatial-can-improve-your-data-maps

To map or not to map data?

Author image - Patrick Butlerby Patrick Butler on

One of the challenges of my daily job is to find new and engaging information to put on a map. However – and you may think this heresy – sometimes a map just isn’t necessary. It really depends on the accessibility of the data, it’s volume and how it is formatted. This is why I suggest you ask yourself the following questions before you undergo the task of mapping data. Is a map the best way to express the message...

https://www.espatial.com/articles/map-map-data

Philomena and the tragedy of missing data

Author image - Patrick Butlerby Patrick Butler on

Judi Dench and Steve Coogan in the film Philomena There’s a new feature film that just got released in this part of the world. It’s called Philomena and it’s about an Irish mother’s search for a child she was forced to give up 50 years earlier. It stars Judi Dench who turns in an Oscar-worthy performance playing the eponymous character in a story that is both tragic and funny. I found the film quite moving, and it made me want...

https://www.espatial.com/articles/philomena-tragedy-missing-data

Apple Maps now available on Mac desktops and laptops

Author image - Patrick Butlerby Patrick Butler on

    Apple has just announced its new desktop operating system – OS X Mavericks – and I can’t wait to get home to update my Mac. Not least because the new system is free. Of most interest to us here in eSpatial is the inclusion of Apple Maps in the new OS. It emphasizes what we’ve been saying for years: location data is integral to modern life and business. Apple Maps on a desktop can be integrated with Mail,...

https://www.espatial.com/articles/apple-maps-now-available-mac-desktops

Lead generation and the power of location data

5 insights

Author image - Chelsey Walshby Chelsey Walsh on

Lead generation is about matching a product, or a service, to a prospective customer. But key to this is knowing where your prospects are. Mapping software allows you to harness the power of location data to hone your prospecting activities. The following are some insights we've discovered in eSpatial : 1. Realize the power of proximity If a client is buying your product or service, then nearby enterprises or organizations with similar needs are equally as likely to be interested...

https://www.espatial.com/articles/lead-generation-and-the-power-of-location-data

What the NSA has done for Big Data and the Data Maps industry

Author image - Patrick Butlerby Patrick Butler on

The NSA has just gifted the mapping industry the best advertisement for data maps ever. And the security agency has even created the perfect slogan: Boundless Informant. In case you’ve been away on a different planet over the last few days, the world appears to have – surprisingly it would seem - woken up to the fact that the US is spying on every nation on earth. Or, more to the point, it is monitoring the digital communications data of...

https://www.espatial.com/articles/big-data-and-the-data-maps-industry

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