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Patrick Butler

Content Writer

Patrick Butler joined the eSpatial marketing team from 2013 to 2015. With a Masters in Journalism and experience in a variety of organizations, Patrick brought a wealth of commercial knowledge to the eSpatial team.

Excel Heat Map

Step-by-step instructions

Author image - Patrick Butlerby Patrick Butler on

An Excel heat map shows different levels of information visualized as graded shades on a map. You can generate two types of Excel heat map using eSpatial: a heat map and a regional heat map. You can follow this article at the same time as making your own excel heat map, either from your data or from our sample data. Just join our free trial below. No credit card needed. Create Your Excel Heat Map Now Heat Map This is a data styling option in...

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  • Reading Time: 4 minutes

https://www.espatial.com/articles/how-to-create-an-excel-heat-map

Raging red or passive green? Check out our World Peace Map…

Author image - Patrick Butlerby Patrick Butler on
World Peace Map1

The Institute for Economics and Peace has just released it's findings on global conflict and we've turned the data into an eSpatial World Peace Map. 162 countries have been ranked according to general security, level of conflict and degree of militarization. Click on the image below to find out how each country ranks in the Global Peace index for 2013. We hope where you live is very very green!

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https://www.espatial.com/articles/world-peace-map

The political power of mapping software

Two case studies

Author image - Patrick Butlerby Patrick Butler on
290x230 megaphone

Former U.S. Speaker of the House Tip O'Neill never mentioned anything about mapping software in his speeches, but he did coin the phrase "All politics is local". Finding power However, you can't leverage local power if you don't know where to find it. And that's where mapping software appears to be gaining ground. Or, at, least, that's what has been suggested by two recent uses of eSpatial in the US political arena. The first occurred late last year when a...

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  • Reading Time: 3 minutes

https://www.espatial.com/articles/the-political-power-of-mapping-software-two-case-studies

Mapping an Excel spreadsheet

Step-by step

Author image - Patrick Butlerby Patrick Butler on

This article was last updated June 2017 Create a map from Excel Data for free eSpatial is a mapping software tool which allows you to move data from excel to map. Now you can easily map addresses from excel which will allow you to better visualize your data and spot potential gaps and opportunities for your business. So you've signed up for a free eSpatial trial and now you want to start mapping an Excel spreadsheet? Just follow the steps...

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  • Reading Time: 6 minutes
  • Videos: 1

https://www.espatial.com/articles/mapping-an-excel-spreadsheet-with-espatial-free-or-basic

How to turn an Excel spreadsheet into a map

Author image - Patrick Butlerby Patrick Butler on

This article was last updated June 2017 As a Sales Manager, understanding which of your stores is performing and which are failing, and more crucially why they are, is an important aspect of the job. There are a number of reasons why certain stores may not perform based on geography and demographics. Take the example provided below, if we look at the data map towards Florida in the South East we can see there a bunch of good performing stores...

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  • Reading Time: 9 minutes
  • Videos: 1

https://www.espatial.com/articles/how-to-create-a-map-from-an-excel-spreadsheet

What famous maps can teach us about data mapping

Author image - Patrick Butlerby Patrick Butler on
Treasure Island

In this digital age of interactive maps and mapping software, there is still much to learn from what's gone before... 1. The Treasure Island map – revealing the importance of location data mapping Plot your key location data and then arrange all the other data around it. In this case, the key data is “X” (where the treasure is buried). Secondary data is the information that surrounds the primary data. Mapping this data will allow you to work out what resources you need...

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  • Reading Time: 3 minutes

https://www.espatial.com/articles/what-famous-maps-can-teach-us-about-data-mapping

Customer Mapping vs. Customer Maps

Author image - Patrick Butlerby Patrick Butler on

Customer mapping deals with a customer's journey to a product (the steps that led to the product's acquisition). Customer maps are more straightforward: they show where actual customers reside on a real-world map. Benefits of Customer Mapping There is much analysis and opinion available on the first type of mapping and even Forrester has produced a report which gives examples of 5 major companies that use customer journey mapping. Key benefits of this type of mapping include: it can create...

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  • Reading Time: 3 minutes

https://www.espatial.com/articles/customer-mapping-vs-customer-journey-mapping

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