Heather McLean

Building sales territories based on data, rather than gut instinct, is hugely valuable. According to the Harvard Business Review, just optimizing your territories can increase your sales revenue by 2-7%. With that much on the line, you can't afford to be guessing when it comes to sales territories. Even when you know how important it is, sometimes building territories is a pain. It can take weeks to create a full set of balanced territories. That's why the eSpatial team has...

Schools may be closed, but one Washington teen wants to educate her peers about Covid-19. Durga Nair, 15, built her own website to teach people about Covid-19 and how each person can help to stop its spread. The Sammamish, Washington resident first came up with the idea for on March 18. "My motivation for creating the site was really seeing or hearing about my friends and peers hanging out together after school was cancelled," Durga said. "The whole point...

In a recent blog, we looked at how eSpatial's new Territory Manager can be used for operational scenario planning. Our hypothetical regional sales manager had to quickly cover a territory after a sales rep left the company. Now we'll look at how Territory Manager can be used for long-term strategic planning. Territory Manager allows you to save multiple versions of your territories. This is helpful during strategic planning because you can easily share them with key stakeholders, giving everyone the...

Keeping your territories up to date is critical to running a smooth and efficient business. So when you need to make a change, you want solid data to help you make smart decisions. That's where eSpatial's new Territory Manager can help. When you're updating sales, service or franchise territories, you probably have a lot of "what if" questions. What if you split a territory in two? What if you move a few ZIP codes from one territory to another? Without...

In one of our recent blogs, we looked at how home care agencies can balance the workloads of their caregivers. Providing a balanced workload leads to happier employees and lower turnover, which makes it easier to expand in this growing area. But where do you find new clients to fuel that expansion? The key is to understand who's driving the decision to purchase home care services. Who's driving the decision? Often, it's a family caregiver, not the recipient, who makes...

As the population ages, providing home care is becoming increasingly important. But caring for patients is a demanding job, and overbooking staff can quickly lead to burn out and high turnover. That's why it's important to balance home care provider workloads. Retaining personal support workers, nurses and other home care staff is critical when running a home care business, but it's an area where the industry is struggling. A 2018 study by Home Care Pulse found that turnover had hit...

When your company has a service level agreement (SLA) in place with clients, meeting that obligation is a top priority. The company has staked its reputation on providing an agreed level of service. If you want to maintain a good working relationship with your clients and earn new business, meeting that commitment is critical. Whether you're providing repairs for enterprise clients, emergency services or anything else that requires you to be on site quickly, mapping software can help. It should be part...