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How to do customer relationship mapping

6 fail-safe steps

by Daniel Boshell on

It's a given: it's cheaper to retain existing customers than to win new ones. So keep those customers happy! Customer relationship mapping is about keeping track of customer responses to your product or service. By doing this, you can deal with problems  quickly and effectively. Here's what we recommend in eSpatial: 1. Give customers a means to provide feedback Set up a form in your website that allows customers to rate or comment on your product or service. Alternatively, send...

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