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Colm Kenny

Digital Marketing Specialist - eSpatial

Colm Kenny worked with eSpatial for more than three years. A graduate of National University of Ireland in Galway, Colm spent many years working in commercial teams across the globe, where he developed a keen interest in mapping technology and where it can make a commercial impact.

What We’ve Helped Customers Achieve Through Effective Territory Management

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Customer satisfaction

Throughout this blog, we've talked a lot about how effective territory management can benefit your sales team and even what to look for in a when searching for the best territory management software. But today, I'm going to show you three real eSpatial customers who have used our Territory Manager to address key challenges and achieve success in their organizations. After all, it's easy to talk about the benefits, but the proof is seeing real results: 1. Starkey Starkey Starkey...

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https://www.espatial.com/articles/what-weve-helped-customers-achieve-through-effective-territory-management

3 Ways Field Sales Teams Can Prospect More Effectively

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Routing 1

Is your field sales team struggling to meet its target? The reason could be the process for prospecting is just not working. Many sales managers have a team of field reps operating in the field and at the end of every quarter their numbers come in, they may just hit their target however there is a feeling that they can be doing so much more. They're just not prospecting good enough. They aren't taking advantage of the high potential leads,...

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https://www.espatial.com/articles/3-ways-field-sales-teams-can-prospect-more-effectively

5 Common Mistakes of Field Sales Teams

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RouteUO1

In most cases, common mistakes in the sales process of an organization can be quickly identified and fixed relatively quickly by a keen sales manager. However, this is mainly the case with an inside sales team, working closely together in an office environment. An outside field sales team is a very different case. Running a field sales team is no easy task. For a field sales manager, it can be a challenging process, you must give your team a lot...

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https://www.espatial.com/articles/5-common-mistakes-of-field-sales-teams

5 Ways Organizations Use Heat Maps

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Customer satisfaction

Heat maps are probably one of the most common types of mapping analysis undertaken by eSpatial customers. Whether you have a knowledge of data visualization or not, most people are familiar with Heat Maps in some shape or form. They're one of the first types of analysis that comes to mind when one thinks of mapping data. However, heat maps are not simply just a method for visualizing data, the real benefit comes from understanding the data being presented. After...

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https://www.espatial.com/articles/5-ways-organizations-use-heat-maps

How Mapping Software Will Revolutionize Your Sales Performance

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Revolutionize sales performance featured image

Successful sales managers today care about two things, how can they increase revenue and how to make the most with the resources they have. But, one of the most valuable resources you have as a sales manager is your sales data. The problem is trying to interpret the massive amounts of data you've accumulated can be a grueling task. However, this data can be the key to revolutionizing your sales process and increasing your revenue. Mapping software will help you...

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https://www.espatial.com/articles/how-mapping-software-will-revolutionize-your-sales-performance

The October Update of eSpatial has been Released

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Labels 2

Over the weekend, there was a new release of eSpatial, adding more new features which will help make visualizing your business data faster and easier. The changes in this release are driven by feedback from our customers and we are sure that they will make your mapping experience easier. If you have logged in today, you may have already discovered some of these new changes yourself. But if not, the changes in this feature update are listed below: 1. Optimized...

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https://www.espatial.com/articles/october-update-of-espatial-has-been-released

Connect your Sales Team to their Customers with Maps

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Sales pipeline map

Keeping a sales team motivated can difficult. Sales teams start the month firing on all cylinders, but can lose momentum as the end of the month and targets loom near. This can be symptom of the sales team becoming disconnected from their goals. What goals do sales reps care about? Achieving sales targets and earning commission, but the problem can be connecting your sales team to these goals in a unique way that provokes a meaningful motivation. Sales teams need to...

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https://www.espatial.com/articles/connect-sales-team-customers-maps

Maximize Your Sales Team's Time with Route Optimization

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Routing A1 1

Have you ever made plans to a visit a list of places and meet people, only to realize half way through the day that you won't get a chance get to half of them? Its one thing to not be able to meet friends because of a busy social calendar - But missing out on meeting potential clients is a different matter. Missing that meeting could affect your relationship with that client negatively, or result in losing a deal with a...

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https://www.espatial.com/articles/maximize-your-sales-teams-time-with-route-optimization

The July Update of eSpatial has been Released

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Annotationspreview

Our latest update has been released successfully! This weekend, our development team pushed through the our latest release of eSpatial, and with it a host of new features to help organizations of all sizes visualize and analyze business data. If you have logged into your account or signed up this week, you will begin to see the changes in your account, but if not, we have a full list of the changes below.  Click the above map to see...

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https://www.espatial.com/articles/july-update-espatial-released

How To Quickly Create Territory Maps

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One of the biggest benefits organizations get from our mapping software is its advanced Territory Mapping functionality that can help your business balance and align sales territories more effectively. Balanced sales territories are an important factor of an efficient sales team. If a sales person's territory is too big or if their workload is too heavy, they cannot effectively cover all customers and prospects. Likewise, a territory that is too small can lead to under utilized sales resources. Poorly managed...

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https://www.espatial.com/articles/how-to-quickly-create-territory-maps

Using Radius Maps for Site Selection

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Blog 4 Radius Final

Why use Radius Maps with eSpatial? Determining the location of your business comes down to location, location, location. But finding the ideal location for a business is often a case of easier said than done. Site selection for your business is one of the most important decisions that you can make. This generally requires a lot of research into many different variables such as where your customers are, who they are, and their demographic characteristics, such as income, age, etc. Taking the time...

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https://www.espatial.com/articles/using-radius-maps-for-site-selection

7 Benefits of Cloud Based Mapping Software

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D35c5980 copy

Modern cloud-based mapping software is no longer physically confined to specific desktops and can be accessed almost anywhere. This can empower your organization - no matter what size it is - to become more competitive and increase productivity.  We've had hundreds of people come to us who had previously used desktop mapping solutions such as MapPoint. Our cloud based mapping software presented them with the opportunity for their organization to upgrade their solution to a more modern cloud-based service that...

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https://www.espatial.com/articles/7-benefits-cloud-based-mapping-software

Our latest version of eSpatial has been released!

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Mapbookv3 300x225

This month sees the launch of our latest release of eSpatial and we're delighted to announce that the upgrade went through last weekend successfully. We're continuously updating our software to accommodate the needs of organizations of all sizes in today's fast-paced and connected world. We've added a host of new features to help you and your team manage sales territories more effectively, delegate responsibility, and collaborate together. If you've logged in this week, you may have already seen some of...

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  • Reading Time: 6 minutes
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https://www.espatial.com/articles/espatial-has-been-upgraded

Australian Postcodes Available For Mapping Analysis

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Over the past few weeks, we've introduced numerous new datasets for our customers to use in our mapping software such as Three-Digit Zip codes and Congressional Data. The latest dataset we are making available for mapping analysis are Australian Postcodes. Australian Postcodes Like the US and the UK, Australian Postcodes are used to efficiently sort mail with the Australian postal service. All postcodes in Australia have four digits and are placed at the end of an Australian address. Australian postcodes are managed...

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https://www.espatial.com/articles/australian-postcodes-available-for-mapping-analysis

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