June 2020

How to create a sales territory plan Step 1: Analyze your market Step 2: Segment your customers Step 3: Conduct a SWOT analysis Step 4: Create your sales territory plan In a connected world, businesses have to maximize profitability and growth. That means streamlining the sales process and making the most of your resources. To achieve this, most businesses create sales territories. Creating and managing a sales territory plan is nothing new, but technology has made it easier. In the...

Creating a custom territory map for your sales team is a simple and effective way to maximize your sales potential. We've found that customers who map territories with eSpatial increase their sales pipeline by an average of 6%! Can you afford to leave 6% of sales behind you? By creating a custom territory map, you can visualize valuable information such as customers, leads, and revenue per territory. This will give you insights that you just can't capture on a spreadsheet....

I've worked in a mapping software company for several years now. While I understand how visualizing data on a map is a valuable tool to any business, until now I never thought to look into some of the psychology associated with mapping. Take, for example, the type of the map that most likely held a space in your classroom (click image to enlarge): Mercator projection map Map from Google Maps This map is called a Mercator projection. It's called a...