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Visualize Your Market Coverage and Competitor Analysis

Author image - Kevin McDonaldby Kevin McDonald on

Why Create Visualizations for Market Coverage and Competitor Analysis? Firstly you might want to know why you should consider this option. Understanding your market coverage and your competitive landscape is essential to effectively manage a sales strategy. It has been shown that combining sales data with its location during analysis directly improves sales strategy, consequently improving revenues of the company 1. Trying to comprehend the issues of market coverage and competitor analysis by staring at excel data is simply too...

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https://www.espatial.com/articles/visualize-your-market-coverage-and-competitor-analysis

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