This article was last updated May 2018 A heat map highlights different levels of data (e.g. population size) per region on a map. To create a heat map, use eSpatial and follow the instructions below. Sign up for a free eSpatial trial here to start heat mapping your data! Two Types of Heat Map As you can see from the images above, eSpatial can create two types of heat map. Each type of heat map can give you different views...

Lead generation is about matching a product, or a service, to a prospective customer. But key to this is knowing where your prospects are. Mapping software allows you to harness the power of location data to hone your prospecting activities. The following are some insights we've discovered in eSpatial : 1. Realize the power of proximity If a client is buying your product or service, then nearby enterprises or organizations with similar needs are equally as likely to be interested...

This article may quote data or refer to features or workflows no longer applicable to the current version of eSpatial, which is updated every 6-8 weeks. Please refer to our help section for more up to date information It's easy to add new data to a mapped spreadsheet in eSpatial. Let's say, for instance, you have mapped a customer list and you need to update the data with new customers. In this scenario, you can either append the new data...